In this episode of the Built to Grow Podcast, Ryan Naylor sits down with Abdel Khawatmi, founder of Got Mortgages, to talk about the systems, habits, and leadership decisions behind building and scaling a successful mortgage business.
Abdel's path to entrepreneurship wasn't exactly planned. From nearly going to law school to building a nationally recognized mortgage brand, he shares what he has learned about growing a high-performing sales organization while making room for family, fitness, and faith along the way.
Listen to the episode
What Ryan and Abdel cover
The conversation covers both the business and the person running it. Here's what they get into:
- How to build sales systems that can support a growing business
- Abdel's "SCALE" framework for approaching business growth
- Ways to create more consistency and accountability across a sales team
- How AI and automation can support growth without removing the human connection
- The role personal branding and social media play in growing a modern business
- Why authenticity can give entrepreneurs an edge in a crowded market
- The realities of navigating leadership, loss, and legacy as an entrepreneur
The day-to-day side of growth
Abdel also gets practical about the day-to-day side of growth, including content creation, tracking KPIs, building team culture, and using social media to compete with companies that have much larger marketing budgets.
Who this episode is for
If you're growing a sales team, working on your personal brand, or figuring out how to build a business that can scale without losing what makes it different, this conversation has plenty of lessons to take with you.
Follow along
Keep up with Abdel, Ryan, and the show:
- Follow Abdel Khawatmi on Instagram
- Learn more about Got Mortgages on the Got Mortgages website
- Find Got Mortgages on YouTube
- Follow Ryan Naylor on Instagram
- Follow the Built to Grow Podcast on Instagram
- Learn more about what AvaHR does and start a free trial of our hiring platform
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