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Life Insurance Agent job description template

If you are hiring for this role, start here. This free template is our detailed definition of the position, with everything you need to find and hire the right person. Copy it, add your own requirements, and post it.

Free job description below
Median pay
$83,578per year, about $40 an hour
Range$20,000 to $120,000 a year
Hourly$10 to $58 an hour
EducationMost employers prefer to hire a candidate with a Bachelor’s degree in finance, economics, sales, business administration, or a related field.
Also calledInsurance Agent, Insurance Adjuster, Claims Adjuster
DepartmentInsurance
The role

What is a Life Insurance Agent?

Life Insurance Agents are individuals who help clients choose a life insurance policy that best fits their needs, preferences, and budget.

They determine which type of policy best fits their financial situations and needs, explain the details and payment plans for different options, and assist during the onboarding process.

Life Insurance Agents maintain and expand their client base through cold calling, advertising, and networking.

They are also responsible for recommending risk management strategies and maintaining electronic and paper records and documentation.

What to screen for

The top Life Insurance Agent skills.

Five things separate a strong hire from a résumé that reads well. Use these as your scorecard criteria.

SkillWhy it matters
Customer Service and CommunicationThese two closely related skills are essential for Life Insurance Agents. They need to convey complex insurance information and the application process to clients, make suitable recommendations, and help them make informed decisions. Furthermore, strong customer service allows them to build trusty relationships with clients and resolve their issues and inquiries.
Selling SkillsSome Life Insurance Agents work on commission, so the ability to sell insurance products and persuade clients they need them is crucial. They need to be experts in verbal selling presentations and accurately and confidently explain the benefit and importance of insurance policies.
Product KnowledgeLife Insurance Agents must possess in-depth knowledge of various life insurance policies and products. When working with clients, they need to know how each policy works, what it covers and offers, and how much it costs. This knowledge helps Life Insurance Agents make the right recommendations to clients according to their needs.
OrganizationLife Insurance Agents typically have multiple clients to handle. Great organization skills can help them keep track of their clients’ information, accounts, and other details. Well-organized Life Insurance Agents are also able to manage their time effectively and complete their tasks on time.
Technical SkillsTechnical knowledge involves the understanding of financial planning, budgeting, taxes, and the legal background of every decision. When Life Insurance Agents master these skills and gain enough experience, they will be more likely to understand their client’s financial situation and provide the best suggestions and recommendations.
Free template

The job description, ready to post.

Copy it as written, or edit it until it sounds like your company. Both work.

Life Insurance AgentInsurance · Free to use and edit

We are looking for an experienced and knowledgeable Life Insurance Agent to join our team. As a Life Insurance Agent, you will be responsible for assisting clients to choose the most suitable life insurance policy based on their needs and financial situation. Also, you will gather and assess their information, help them during the onboarding process, and provide recommendations about insurance products and services.

Furthermore, your goal will be to provide an excellent customer service experience for clients by explaining the insurance policy details and resolving their issues and inquiries. You will also be required to actively participate in marketing strategies, the expansion of our client base, and building strong relationships with clients. Ultimately, our ideal candidate will have outstanding communication, selling, organization, and persuasion skills.

Duties and responsibilities

  • Assist clients in selecting a life insurance policy that meets their needs and preferences
  • Explain details of life insurance policies to potential clients
  • Promote and sell different life insurance policies, universal policies, and variable annuities
  • Collaborate with clients to manage existing policies, including filling claims when necessary and making payments on time
  • Interview prospective clients to gather information about them for onboarding purposes
  • Develop and expand a steady client base
  • Advertise insurance products and services through cold calling, social media, networking, etc
  • Provide assistance to clients during the onboarding and claims processes
  • Identify and assess the client’s insurance needs, risks, goals, and financial situation
  • Propose protection plans that fit the client’s individual, business, and financial needs and criteria
  • Demonstrate professional customer service by making recommendations, booking appointments, responding to inquiries, and resolving issues
  • Oversee insurance claims to ensure mutual satisfaction
  • Manage and update electronic and paper records and documentation

Requirements

  • A Bachelor’s degree in finance, economics, accounting, sales, or a related discipline
  • State Life Insurance Agent license is mandatory
  • Previous working experience in the insurance industry
  • Familiarity with various types of insurance (automobile, property, health, etc)
  • Excellent communication and customer service skills
  • Outstanding presentation and selling skills
  • Computer proficiency
  • Analytical skills and active listening
Add your pay range, benefits, and location before you post. Postings with a stated range get significantly more finished applications than the ones that leave it out.

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Copy it straight into your job board or ATS, or have it emailed to you with the interview questions for this role.

Education

What education this role needs.

Most employers prefer to hire a candidate with a Bachelor’s degree in finance, economics, sales, business administration, or a related field.

Every Life Insurance Agent is required to have a state license and complete a licensing exam before practicing as an agent.

Previous sales experience is advantageous for Life Insurance Agents, but candidates will usually receive on-the-job training from their employers.

They will learn about the company's policies, strategies, and sales and customer service techniques.

After the applications land

Sample interview questions for a Life Insurance Agent.

Once you have gathered the applications, work through these in order. Twelve questions across four areas, enough to tell your shortlist apart.

Personal
  • Could you describe yourself in a few words?
  • What do you think is your greatest trait?
  • What is your favorite pastime?
Human Resources
  • What was your major in college and how do you think it prepared you for this field?
  • Why did you leave your previous workplace?
  • Where do you see yourself in the next ten years career-wise?
Management
  • Could you provide an example of when you had to deal with a difficult client?
  • How do you keep your workload organized?
  • What insurance policies do you have the most experience with?
Technical Skills and Knowledge
  • Do you have marketing and networking experience?
  • How would you go about and explain the details of a life insurance policy that you are not familiar with?
  • How do you persuade a client to purchase a life insurance policy you recommend?
Pay

How much to pay when hiring.

Annual pay by percentile. Where you land depends on the size of the cycle they will own, and the 25th percentile is usually where a first analyst hire sits.

10th percentile$20,000
25th percentile$55,000
Median$83,578
75th percentile$100,000
90th percentile$120,000

Hourly equivalents run from $10 at the 10th percentile to $58 at the 90th.

Related job titles

Candidates may apply under a different name.

Post the title your industry uses and keep the rest of the description. These three roles overlap enough that the same posting usually reaches all of them.

Same work, different title

Three titles, one description.

Search behavior varies by industry, so the same job is advertised under several names. If you are unsure which one your candidates search for, run two titles and see which fills.

Insurance Agent

$50,707 median

Insurance Adjuster

Claims Adjuster

Claims Adjusters are professionals who evaluate insurance claims and survey damages to property, automobiles, homes, and personal injuries.

$51,618 median
Questions

Frequently asked questions.

Where do Life Insurance Agents work?

Life Insurance Agents can work for various insurance companies or they can be self-employed and find their own clients. They usually work in office environments or remotely.

What are the crucial skills for Life Insurance Agents?

Life Insurance Agents must have exceptional communication, customer service, organization, persuasion, and selling skills.

They also must possess a strong knowledge of life insurance products and services.

What is the salary for Life Insurance Agents?

Life Insurance Agents earn between $20,000 and $120,000 annually.

What are the educational requirements for Life Insurance Agents?

Life Insurance Agents typically obtain a Bachelor’s degree in economics, business administration, finance, or selling.

They also must gain a state license to practice as Life Insurance Agents.

More in finance

Other job description templates.

Same format, same free, same median pay data. Browse the full library if the role you are hiring for is not here.

Insurance Agent

$50,707 median

Claims Adjuster

Claims Adjusters are professionals who evaluate insurance claims and survey damages to property, automobiles, homes, and personal injuries.

$51,618 median

Claims Specialist

Claims Specialists, also known as Claims Examiners or Claims Consultants, work in the insurance industry.

$40,455 median

Insurance Advisor

An insurance advisor is a professional who guides individuals and businesses on insurance products.

$75,413 median

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